A Professional Takes On A Team Of Amateurs, Amateurs Lose … Badly.
| March 2, 2012 | Posted by Paul under Disrupt |
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Since my last post business prospects for the company I currently work for as Director of Marketing continue to improve. The January event increased gate sales by 16% over the previous year. Interestingly, during that year the spend was some $25,000 more than I budgeted for this event. The entertainment package offered went from Nationally…
Results That Matter – Shocking Results You Have To See To Believe!
| November 21, 2011 | Disrupt |
Several months ago I took the position of Director of Marketing for a local company. This was the first time I’ve ever taken a position with another company, outside of working for myself, since I started doing marketing and PR. The 3 reasons I took the position are quite simple: I liked the business. I liked…
My Hand Written Letter To A Billionaire (And Why It Matters To Your Business)
| August 19, 2011 | Disrupt |
The other day I took the time to write a hand-written note to a billionaire I’ve never met and I asked him to give me a call. Why? Because I believe in creating opportunities where none exist and it was clear to me that unless I wrote him and asked him to call, he never…
How To Lose More Than The $2 Million You’re Destined To Win
| July 21, 2011 | Disrupt |
Talk about backfiring. Recently a local restaurant company sued one of the nations larger chains over trademark violations. The local chain trademarked a certain service phrase and the larger chain took it upon themselves to, in a way, appropriate it for themselves. Maybe not word for word – but close enough to the legal trademark…
What Is Your Plan If Something Goes Wrong?
| July 20, 2011 | Disrupt |
No one ask for it. But it happens. Here’s what I’d like to know – what is you plan? What do you do if something goes wrong? At your home. At your business. At your church. At your lodge. At your event. What do you do? I know, you asking, “what could go wrong?”. Well…